Monthly Archives: November 2011

Get a 25%+ PuneTech discount on Unpluggd tickets for 2 days

As we wrote earlier, Pluggd.in is one of the most influential sites as far as coverage of Indian startups is concerned, and their flagship event, Unpluggd is coming to Pune on the 19th. By long-standing policy, PuneTech does not explicitly promote paid tech events on the front page unless the event is exceptional, or the rates are very low, or, ideally, both. In case of Unpluggd, both of these are true, but for PuneTech readers, the rates are even better because:

Get a 25%+ discount on Unpluggd tickets (buy here (Ayojak – Pune startup) or here (doattend)) until 13th November by using the discount code PTECH. This gives you the ticket for Rs. 500 instead of the full price of Rs. 700.

What to expect at Unpluggd? Demos from 10 startups, selected from over 340 nominations received from all over India. Talks by some of India’s most successful startup founders and VCs. And networking. The community in Pune does an excellent job of holding lots of tech/startup events in Pune and giving opportunities to network locally; but events like Unpluggd give the opportunity to network with the startup community from all over India.

PuneConnect 2011 – Event Overview and Results

PuneConnect 2011, held on 5th November, was the event where Pune’s
top tech communities (SEAP and PuneTech) and startup communities (POCC and TiEPune) came together to organize an event to let Pune’s startups mix with Pune’s established companies.

PuneConnect Demo Hall Photo
Demo Hall at PuneConnect was overflowing with the who's who of Pune's IT and Startup community

12 Pune technology startups were chosen from about 30 applicants to showcase their products at PuneConnect 2011. The 12 companies selected were: AdMogul, ApplyEzee, BizPorto, CoTrakr, Deja VU 3D, DroidCloud, InnovizeTech, IntouchId, kPoint, ReliScore, Vaultize, and World Without Me.

Short write-ups of the 12 companies can be found here.

All 12 companies got to demo their product to the who’s who of Pune. Senior members of SEAP, and Charter members of TiE Pune were asked to vote for their favorite demos and the top 4 companies get a chance to present at the bitter “Advantage Pune” conference being organized by Zinnov in Pune, in December 2011. Separately, 4 companies were selected to be part of the “Staring Up” show on ETNow, and their pitches were recorded to be televised nationally on ETNow on 15th November.

Companies selected for Advantage Pune

These 4 companies won the top votes from Senior Members of SEAP and Charter Members of TiE Pune, and hence get a chance to get exposure at the national level at the Advantage Pune conference in December where lots of India’s larger IT companies will be present. The winners are:

  1. kPoint
  2. Vaultize
  3. InnovizeTech
  4. DroidCloud

Companies selected for Starting Up show on ETNow

PuneConnect Starting Up ETNow Photo
4 Pune companies, InnovizeTech, ReliScore, DroidCloud, AdMogul were selected to be part of the Starting Up program on ETNow

These 4 companies were selected by the selection panel consisting of Gaurav Mehra, Suhas Kelkar, Moti Thadani of SEAP in consultation with Sudhir Syal of ETNow, and they got to pitch their startup to a panel consisting of Nickhil Jakatdar, Gaurag Mehra, and Suhas Kelkar on a program recorded by ETNow to be televised nationally later.

The winners were:

  1. InnovizeTech
  2. ReliScore
  3. DroidCloud & AdMogul

In this program, InnovizeTech got the top marks from the judges and hence gets a direct entry to the final round of ETNow’s SuperAngels’ show where they get a chance to pitch for a million dollars of funding.

The Starting Up now show recorded at PuneConnect will be telecast on Tuesday, 15th November at 11pm on the ETNow channel. It will be re-broadcast 9pm on Saturday, 19th November, and 10:30am and 7:30pm on Sunday, 20th November. It should also become available on YouTube and PuneTech will post a link to the YouTube video.

Other Media Coverage

The event was very well covered by local and national media. The Financial Express, the Financial Chronical, Business Standard, and the top Marathi newspapers Sakal and Maharashtra Times all carried detailed articles about PuneConnect. Three of the articles mentioned all 12 companies, and one of the articles mentioned ReliScore and InnovizeTech.

Pune Mirror had a half page article on World Without Me as a direct result of being featured in PuneConnect 2011.

Overall, we believe PuneConnect 2011 was a huge success, and we hope to do many more such cross-organizational initiatives in the future.

(Disclaimer: Navin and Amit of PuneTech were deeply involved in the creation, conceptualization and organization of PuneConnect, and are also the founders of ReliScore one of the companies that had applied for PuneConnect, got selected in the final 12, and also got selected for the ETNow Starting Up show. Due to the potential conflict of interest, Navin and Amit did not play any part in the selection process which was done entirely by people from SEAP, TiEPune and ETNow. For similar reasons, non of members of POCC who are in the PuneConnect organizers team played any part in the selection.)

Pune’s Ayojak integrates Cash-On-Delivery payment option in its ticketing service

Ayojak, a Pune-based company that offers a suite of technology solutions & services for online event ticket selling, conference registrations, payment processing, event promotion, and event logistics, has become one of the first such services to integrate COD (cash-on-delivery) as a payment option for their online event ticket sales service.

As anybody familiar with the ecommerce situation in India is aware, COD is one of the most important forms of payment in Indian ecommerce, since Indians are still not very comfortable with using credit cards online. Thus, offering a COD option almost becomes a must-have for any product or service that is being sold online. Inspite of the fact that COD is an expensive option in general (often with charges of up to Rs. 100 per delivery), it is still the most common form of payment for many ecommerce vendors in India.

In this context, we believe that this announcement by Ayojak would be welcomed by many event organizers and potential customers of Ayojak.

In an article on YourStory.in, Santosh Panda, Founder & CEO of Ayojak explains the thought process behind this announcement:

“We see that close to 45-55% of our users have trouble in booking tickets online through Net banking, Credit cards or Debit cards, sometimes the payment gateway is too busy to respond or the connection is very slow and the browser times out. Because of these various reasons most of the users or frustrated with the online ticket booking experience and prefer the offline mode. Even from our in-house research and analysis and from consumer surveys – we see that the demand for CoD is very high in India, as a major chunk of our population still do not have access to Debit or Credit cards and not to forget the large community of students as well.”

Here are more details of the exact service offered:

Ayojak have integrated their event ticketing & registration e-commerce engine with several logistics solution provider like – FedEx (AFL), GharPay, and Santa Claus Couriers. This tie up will enable Event Organisers to reach the last miles of customer’s convenience and enables users to buy event tickets from the comforts of their home, office or other various locations from across 3000 cities/town in India. For all CoD delivered using Ayojak’s integrated solution, event organizers will be provided with a detailed CoD tracking system and easy, timely and assured delivery of orders. Ayojak has already been privately serving few selected customers to deliver thousands of CoD across India.

PuneTech caught up with Santosh Panda to get a few more details about this new service in particular, and about Ayojak in general.

Are there any other online event/ticketing providers that providers that provide an integrated COD solution? If yes, how is Ayojak’s solution different?

Santosh: There are likes of BookMyShow.com who do this for bigger events only. However with Ayojak, any event (whether big or small) now can avail the COD solution and plan to reach much larger segment of event ticket buyers to pay via cash. Our other competitors don’t have this solution.

What are the extra charges for COD tickets?

Santosh: We are charging 100 rs for delivery less than 1700 rs. For delivery amount from 1701 Rs onward, we charge 6%. The rates may sound higher but if we compare average online charge which is 5%, this is reasonable. Also COD has several complexities such as genuine buyers vs. not, insurance by logistics provider whether money is lost/stolen, support for COD tracking, many such issues. Also COD is designed as part of payment solution suite.

Can you give a quick overview of Ayojak? How is it different from the competition?

Santosh: Ayojak’s mission is to solve 360 degree aspect of an event management. Hence while competitors are focusing on online registration only, we are solving customer’s following pain such as :

  • Payment via online-cash-retail payment solution : Helping event organizer to avail all payment channel and sell it out
  • Promote: Ayojak promotes event heavily in various channels and we consider this as our job. Whereas our competitors don’t provide this as a service or spend time in helping an event get promoted. Ayojak provides promotions like ‘digital marketing, social media contest/content oriented promotion, advertisement on Google Ad/LinkedIn’. We intend to bring more ‘conversion’ oriented solution in coming days.
  • Support: Ayojak provides huge support during an event such as answering event attendee queries, event setup related help if needed, tracking each payment and reaching buyer to help them to select other options, many such. Our customers are very happy with Ayojak support.
  • Product : While our competitors looking event as one type, Ayojak is designed to treat each event type differently. For example a ‘Sonu Nigam Event’ is different from ‘Indian Medical Conference’. Therefore we have developed different apps such as ticketing app, conference app to solve the process flow needed in each type.

Also Ayojak apps are designed keeping the 360 degree principle : Create, Promote, Sell, Support.

Where is Ayojak located. Specifically we’re interested in what part of Ayojak is in Pune, and what exactly does the Pune team do.

Santosh: Ayojak’s Pune team is the prime team, most of our biz/tech decisions/development happens from Pune. Also our key sales & marketing team in pune, although we have freelancers and employees located in Mumbai, Bangalore, Hyderabad/Visakhapatnam.

For more information, check out Ayojak.com

Last 2 days to nominate your startup for Unpluggd4 Pune

Unpluggd is one of India’s top startup events, and it is coming to Pune on Nov 19th. Sunday, Nov 6th is the last date for nominating your startup to be one of the selected startups to demo at UnPluggd4.

If you have a startup, then Unpluggd is a great platform for showcasing your product. The who’s who of Indian startups will be here, and not only do you get exposure, but it also looks good on your startup’s resume (“selected for Unpluggd 201”). So nominate yourself.

Early-stage investment up to Rs. 25L available from Venture Center, Pune

The Venture Center, a Pune-based Government of India Initiative that helps technology innovators and startups, has instituted a Rs. 1 crore seed fund that they plan on investing in early stage technology startups (or even innovators with just a science & technology idea).

Investment proposals are being accepted upto 30 November 2011.

Here are more details from the Venture Center website:

The Entrepreneurship Development Center (‘Venture Center’ ) recently received approval under the scheme “Seed Support System for Start-ups in Incubators” of the Technology Development Board, Department of Science & Technology to host a seed fund with a corpus of Rs 1 crore.

The purpose of the seed fund is to provide a technology driven startup with the much-needed early stage financial support for deserving ideas/technologies requiring up-scaling and related work.

Incubatees of Venture Center are encouraged to contact Venture Center for further information.

Quantum of financial assistance to the incubated entrepreneur

  • Minimum: Rs. 1 lakh
  • Maximum: Rs. 25 lakhs

The disbursement is normally linked to benchmarks / milestones. Broad Areas to be covered under the financial assistance include:

  • Product development
  • Testing and trials
  • Test Marketing
  • Mentoring
  • Professional consultancy to engage Professors / experts with small firms
  • Filing of Indian/International patents
  • Man power for day to day operations
  • Any other area as deemed necessary and recommended by the Management Committee.

Here is a list of make/break criteria for applicants:

  • There must be at-least one dedicated entrepreneur involved in the venture
  • There must be a formal business plan
  • The venture and the team must have high ethical & professional standards
  • The venture must have a strong technology/knowledge component
  • EHS requirements must be met
  • Key Proof-of-Concept must be demonstrated & must be reproducible
  • The venture must be registered as a private limited company, or must be in the process of registration
  • The amount of funding requested must be less than Rs 25 lakh
  • The entrepreneur(s) must be willing to share equity in the venture
  • The seed funds requested must be for activities such as product development, prototyping, scale-up, developing IP portfolio, test marketing, trials, certification, testing

Applications for the seed fund will be reviewed based on criteria such as (but not limited to):

  • Is amount of funding requested enough to reach critical milestone?
  • Does the venture have a clear, potentially significant/singular value proposition
  • How big/fast growing is the potential market?
  • Are target customers clearly identified?
  • How credible is the technology? (Is PoC credible in the opinion of subject-matter experts?)
  • Are there regulatory/certification/policy risks?
  • What are the sources of sustainable competitive advantage (eg. novelty, patentability, etc.)?
  • What is the quality of the business plan (revenue model, product roadmap, market segments, etc.)?

Typical terms for seed funding:

  • Investment mode: Equity ownership in a private limited company
  • Equity stake for seed fund: 10% – 25%
  • Investment amount: Rs 1 lakh – 25 lakh (preferably, Rs 15 lakh – Rs 20 lakh)
  • Investment to be deployed in instalments, tied to significant milestones
  • BoD representation: 1 BoD seat or 1 BoD observer, with special rights
  • Promoter/founder stakes: Vesting requirements
  • Reporting: Bi-annual presentation to seed committee + Quarterly/annual financials

Application forms can be downloaded here

Business plan templates and other details are available at the Venture Center website

For more information, please contact bdm@venturecenter.co.in

FUDCon – Conference for Fedora Linux Users and Developers – 4-6 Nov

Abhijit A.M. of CoEP writes:

We are very pleased to invite you to FUDCON’11 (Fedora Users and Developers Conference) to be hosted in CoEP from 4th (Fri) to 6th (Sun) of Nov 2011. FUDCON is one of the world’s biggest Free and Open Source (FOSS) conferences. Fedora itself is one of the most popular GNU/Linux distributions. The event is being organized by the Fedora Community, sponsored by and in association with Dept. of Computer Engg and IT, CoEP and Red Hat, Inc. The event is open, and free for all to attend ! Please visit the FUDCon website for details.

FUDCON is the meeting place for Fedora developers, but in line with all FOSS conferences, the talks are always targeted to educate people on various FOSS technologies. So it is a unique opportunity for all the students to get exposed to a variety of state of the art technologies in FOSS domain. The bigger opportunity lies in getting a chance to meet and chat with some of the prolific programmers from all around the world. Here is the list of talks

Speakers and delegates will be visiting from many parts of the world for FUDCON. Please note that the sessions will be held in Barcamp style which is quite unconventional and different from the way regular conferences are conducted. The style is the one FOSS community works with. To get a better idea of the talks, please visit the FUDCon website and get yourself registered (Free of course!)

PuneConnect 2011: Showcase for 12 interesting Pune startups – 5 Nov

PuneTech takes great pleasure in inviting everyone to PuneConnect 2011, to get to know 12 of Pune’s most interesting startups, on 5th November 2011, 12noon-2pm, at MCCIA, ICC Trade Tower, SB Road. (Register here)

PuneConnect 2011 is an event where Pune’s top tech communities (SEAP and PuneTech) and startup communities (POCC and TiEPune) have come together and chosen 12 Pune technology startups from a larger pool of applicants to showcase their product to the tech and startup communities.

The event consists of two parts – a demo room, where all the startups will first be demonstrating their products, followed later by an on-stage session where 4 of the startups will pitch their product to a PuneConnect panel. This panel pitch session will be televised to a national audience on Economic Times’ ETNow channel.

Event Details

11am-12noon: Closed Demo Session

From 11am onwards, all 12 startups will set up demos in Bajaj Gallery, 5th Floor, A Wing, MCCIA, ICC Trade Tower. This is a closed session that is open only to members of SEAP and charter members of TiE Pune; this is intended to allow intimate discussion between Pune’s tech startups, and senior members of Pune’s more established software startups. If you are not a member of SEAP or a charter member of TiE Pune, but would like to attend this session and you’re a CXO or MD of an established software company or an investor, please write to puneconnect@punetech.com with a little background about yourself to request an invitation.

12noon-12:30pm: Open Demo Session

From 12noon onwards, we’ll open the demo room (Bajaj Gallery, 5th Floor, A Wing, MCCIA, ICC Trade Tower) for everybody. The bottom of this article gives an overview of the companies that will be present.

12:30pm-2pm: PuneConnect-ETNow Session

4 selected companies will pitch their product to a distinguished panel followed by Q&A with the panelists, in a session that will be televised on Economic Times’ ETNow channel. This session will happen in the Sumant Moolgaokar Auditorium (Ground Floor of the same building, A Wing, ICC Trade Tower), and is open to all subject to availability of seats (on a first-come-first-served basis).

Registration and Fees

This event is open to all after 12noon, and is free. Please register here

The Startups

The following is the list of 12 chosen startups in alphabetical order. These were selected from amongst the startups that applied to PuneConnect, by a panel of selectors from SEAP. The following selection criteria were used:

  • Is the vision of the startup clear?
  • Do they have a differentiation and is the potential market correctly identified? In other words, can they make a valid business out of it?
  • Do they have a novel idea or IP that is hard to replicate? i.e. Sustained competitive advantage.

Note: PuneTech and POCC did NOT play any part in the selection, due to potential conflicts of interest. See the bottom of this article for details.

AdMogul

The AdMogul is a social (Facebook) game built around the concept of TV commercials which rewards and encourages people to rate commercials from a pool of choices from a particular campaign. (For example, Cadbury’s recent Diwali Campaigns). When people rate commercials, they capture basic demographic details which help us generate insights which can help advertisers refine and re-target their commercials.

The AdMogul is started by Saurabh Jain (BE Computer Science from UoP) and Gaurang Sinha (BE Computer Engineering UoP) in November 2010, and the game was launched in August 2011. This is their second startup.

Link: http://intellista.com/#/what-we-do/the-admogul

ApplyEzee

ApplyEzee.com is a platform for students to apply to a large number of educational institutes across the globe via a common application form. It makes finding institutes much simpler, with easy-to-use tools that quickly let you find institutions and finally applying to them via the common application form. The Institution Eligibility Calculator that instantly tells you your chances of getting into your favorite institutions Institutions Profiles for 1,000+ institutions.

ApplyEzee has been started by Himanshu Jain and Sanjay Kumar, entrepreneurial sales and marketing strategists with over 40 years of composite experience in the domain of education & training having a record of demonstrated success in driving multi-crore sales.

Link: http://applyezee.com

BizPorto

BizPorto provides an Internet based business-to-business (B2B) marketplace where business buyers (outsourcers, wholesalers) can find and buy b2b goods from sellers (manufacturers, suppliers). Customers are both the sellers and the buyers, typically from the medium and small scale industries, who create online stores through the BizPorto website & advertise their products or needs. BizPorto has operations in 6 different cities in Maharashtra and Karnataka.

BizPorto is founded by Suresh Salunkhe, who has 10+ years of experience in MSME sector.

Link: http://bizporto.com

CoTrakr

CoTrakr is a platform that allows organizations to collect and use the collective knowledge of their employees, customers, and partners by leveraging open innovation techniques. This allows organizations to discover new ideas, business opportunities, locate subject matter experts and utilize their expertise in taking an idea from concept to cash.

CoTrakr has been founded by Abhijeet Dhamankar who has 10 years of IT experience in knowledge management and information architecture.

Link: http://cotrakr.com

Deja VU 3D

“DejaVu 3d” is an image processing service, that works with its channel partners to process and convert 2d photographs to 3d that can be viewed as print or digital content without the need of expensive electronic hardware. The resultant 3D content would not require any special screen, viewing device or glasses. DejaVu 3D will tie up with event photographers to create 3D images, promote 3D services across the country, and in general become a technology processing and marketing company with future ventures in Realtime 2D to 3D video conversion and glasses free 3D.

Deja Vu 3D is founded by Krunnal Gharre (MBA Thunderbird, BE E&TC UoP), who has 5 years of experience in operations, sales and marketing in US and India. Customers: TATA, Kirloskar, PARI, Warade Automation, Accurate Gauges, Arrow MachineTools, PCMC, Patsons, Surya, Aurora Towers, Ashtekar Jewelers, Fine Equipments. Also winner of Times of India’s Power of Ideas Program in 2010.

Link: http://www.wix.com/krunnal/dejavu3d

DroidCloud

DroidCloud allows users to try and use Android apps from any desktop web browser. Normally, applications intended for Android phones cannot be used by people who do not have an Android phone. DroidCloud gives every user a virtual Android phone in the cloud that they can use to run apps. This is useful for app developers to demo apps to clients, app publishers to show demo of apps to potential customers and users, and different teams in large organizations to collaborate on apps.

DroidCloud is founded by Aniket Awati, who has experience building many mobile apps for many different platforms and Ratnadeep Deshmane who is an avid code enthusiast who has developed complex back-ends for intelligent education service applications.

Link: http://rainingclouds.com

InnovizeTech

InnovizeTech’s Sapeince is a software product that when installed on employee PCs automatically figures out what work was done, by whome, for how long, and for what purpose. It produces reports that highlights gaps and deviations from pre-determined goals. The basic idea is to provide managers with data that can be used to drive efficiencies, detect underutilization, and compare with industry metrics. Sapeince protects privacy of individual employees by only providing aggregate data and trends for teams > 10 employees in most cases.

Innovize has been founded by Shirish Deodhar, Madhukar Bhatia, Swati Deodhar, Hemant Joshi – Each has 25+ years of technology and leadership experience in US and India. They are Serial Entrepreneurs with 2 previous successes in outsourced product development.

Link: http://innovizetech.com

IntouchId

IntouchId is a cloud and mobile based solution that allows people and businesses to securely maintain and share their contact information. Just update your contact info in one place and all your contacts’ automatically see the updates in their address books. Conversely, your address book is always up-to-date since it is being managed by the contacts themselves. The auto updating address book is always at your fingertips – visible directly in your mobile’s native phonebook. IntouchId brings these benefits to the corporates by providing an auto updating corporate directory accessible to employees and customers alike, ensuring you stay in touch with your customers, forever.

IntouchId is founded by Dr. Sarang Lakare (PhD in Computer Science from SUNY Stony Brook, USA). Previously he has worked in the areas of medical imaging analysis software and helped built the world’s first Virtual Colonoscopy device, and led the development of software for automatic cancer detection.

Link: http://www.theintouchid.com/

kPoint

kPoint is a cloud-based solution for aglie knowledge transfers based on innovative video search technology backed by 5 pending patents. It is basically a browser based software system that allows customers to create interactive videos that embed slides and other data that makes them easier to search and browse than regular videos. This can be used by enterprises to facilitate knowledge capture and collaborative learning. It can be used by product managers, team members, subject matter experts, trainers, and support.

kPoint is led by a team of 5 experienced industry veterans (including Shridhar Shukla and Sunil Gaitonde, founders of GS Lab) with repeated technology business successes, with seed investment by GS Lab, and now self-funded.

Link: http://kpoint.in

ReliScore

ReliScore.com is an interactive web portal that enables job-seekers to showcase their technology skills across various domains. Users of the portal solve problems and upload sample programs. This allows companies to search for the right candidate based on actual competencies and examples of work.

ReliScore is founded by Navin Kabra (PhD in CS, University of Wisconsin, USA, B.Tech IIT Bombay) and Amit Paranjape (MS University of Wisconson, USA, B.Tech. IIT Bombay) who each have 15+ years of software industry experience in the US and India – in large companies and in startups.

Link: http://reliscore.com

Vaultize

Vaultize is a cloud-based backup solution for enterprises. It is built ground up specifically for the cloud, with enterprise class SLAs and features, data de-duplication and encryption at source, and with clear return on investment in mind. Target customers are SMBs/SMEs/Enterprises – for files, emails, app databases on laptops, desktops and servers.

Vaultize is founded by Anand Kekre (MTech CSE IIT Bombay, BE CSE SGSITS Indore) who has 17 years of experience in large software enterprises, and 53 US Patents, and Ankur Panchbudhe (MTech CSE IIT Bombay, B.E. CSE VNIT Nagpur) who has 10 years of experience in large software enterprises, and 17 US Patents.

Link: http://vaultize.com

World Without Me

World Without Me is a website that allows people to create a digital “afterlife” so that they can store their web passwords in a vault to be bequeathed to heirs after death, send messages in the future, create an autobiography on the go by archiving and curating social networks, and create private discussions. In the future, they would be able to offer country specific estate planning tools, and mentoring and coaching for life challenges.

World without me is founded by Bhaskar Thakur, a seasoned marketer and entrepreneur with over 13 years of experience. Bhaskar was one of the first wave of Internet Marketers in India and specializes in creating strategies, solutions and platforms for the Social Web.

Link: https://www.worldwithoutme.com/

(Disclaimer: Navin and Amit of PuneTech were deeply involved in the creation, conceptualization and organization of PuneConnect, and are also the founders of ReliScore one of the companies that had applied for PuneConnect. Due to the potential conflict of interest, Navin and Amit did not play any part in the selection process which was done entirely by SEAP. For similar reasons, non of members of POCC who are in the PuneConnect organizers team played any part in the selection.)