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Archive for the ‘search’ tag.

>@PersistentSys acquires Pune-based Mobile Search and Ad firm @HoopzPlanetInfo

Persistent Systems has announced that it has acquired Pune-based Hoopz. What does Hoopz do? It allows users of mobile to see “interesting” information without having to specifically search for it. Based on whatever keywords happen to be in the content you’re currently viewing on the mobile, whether it is in an app, or a document, […]

Beyond keyword search: Adding Findability to your information

(PuneTech reader Titash Neogi has been in the information architecture domain for many years, and is passionate about making information more accessible to people. In recent times, he has been studying the problem of the difficulties of finding information within large enterprises, and his thoughts on the approaches for solving these problems. In this article, […]

(!)Yureekah – the Google of Online Advertising

(!)Yureekah is a Pune+New York based company which is aiming to become the Google of online advertising information. They feel that information about ad campaigns, competitive analysis, lead generation, which used to be the domain of highly-paid experts, should be accessible to anybody at the click of the mouse. Here’s their pitch: Today millions of […]