Reading list for startup-founders

Earlier, we published a list of free web services that a company can use to better run their business. However, tools do not really make or break a company. Having the right attitude, and making the right decisions at the right time is much more important. If you are a startup founder, it is not necessary that you learn everything from your mistakes at the school of hard knocks. You can try to benefit from the experiences of countless others who have learnt from their own successes and failures, and have survived to write blog posts about them. 

To educate you, (the blog of Santosh and Anjali, founders of Bookeazy and Lipikaar) have put together this list of articles and books that they found useful in their own journey. Here is a full list, shamelessly plagiarized from there, (to save my lazy readers from one extra click, I hope they don’t mind):

Think Big!

1st Month: Bullet-proof your idea.

2nd Month: Raise Money, or scrape some together.

3rd Month: Define your value proposition.

4th Month: Iterative Innovation.

5th Month: Advertising.

7th Month: Momentum

  • 7 months in to my 2nd stint as Startup CEO – Jason Goldberg. Sorry. This link has gone off the internet. It used to be at but the whole blog disappeared after Jason sold social|median to Xing. If you’re able to find a copy of this article, please let us know. Lot’s of Pune people want to read it.

9th Month: Profit for sustainability.

Raising serious money from Professional Investors/Venture Capitalists.

Master your disruptive contribution.

Managing up and down.

Other books worth reading.

The Economics of Media and E-Commerce businesses.

I need inspiration. I need to know this has happened to others. It’s never too late to start over.

Read Founders@Work. Just turn to any story, any page and start reading. This is not to be read in one go, it’s most useful when you think you’re a complete idiot. Also, don’t forget to read Guy Kawasaki’s list of best pages from the book. Make your own list. We both have our list that we’ll put on the blog someday.

Startup Resources from around the web.

Remember to check the source, as they are promising to keep updating that list based on your suggestions (leave a comment).

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